What you receive
- Post-ad contribution and contribution margin from supplied unit economics
- ROAS, ad-cost ratio, click-to-sale conversion, and average cost per sale
- Break-even ad fees and remaining headroom in dollars and percent of sales
- Zero-sale spend, loss-making, low-headroom, and positive rows clearly separated
- A stable human-review queue retaining campaign, dimension, listing, and SKU context
Who it is for
eBay sellers, agencies, finance teams, and ad operators checking seller-supplied Promoted Listings reports before a human changes a campaign, bid, budget, target, or listing.
Delivery: usually a structured result, workbook, or ZIP depending on the tool.
How it stays safe
Friday calculates only from the attributed sales, ad fees, counts, and unit-economics fields you supply. It reads no eBay account, API, report, campaign, listing, order, or buyer data and verifies no field. Attributed sales and ROAS do not prove incrementality; post-ad contribution is not net income, a bid recommendation, or a forecast. Friday does not publish listings and never creates, changes, pauses, or publishes a bid, budget, campaign, ad, target, keyword, or listing. A human must verify attribution windows, returns, taxes, omitted costs, and the live report.
Synthetic sample
See the deliverable structure before buying
{
"total_attributed_sale_amount": 760.0,
"total_ad_fees": 132.0,
"total_contribution_before_ads": 332.4,
"total_post_ad_contribution": 200.4,
"aggregate_conversion_rate_percent": 5.48,
"aggregate_roas": 5.76,
"aggregate_ad_cost_ratio_percent": 17.37,
"zero_sales_spend_count": 1,
"loss_making_count": 1,
"low_headroom_count": 1,
"positive_headroom_count": 1,
"audit_queue_preview": [
{
"priority_rank": 1,
"record_reference": "PL-ZERO",
"sku": "NW-TOTE-01",
"attributed_sale_amount": 0.0,
"ad_fees": 20.0,
"post_ad_contribution": -20.0,
"roas": null,
"profitability_status": "zero_sales_spend_review"
},
{
"priority_rank": 2,
"record_reference": "PL-LOSS",
"sku": "NW-BOTTLE-24",
"attributed_sale_amount": 60.0,
"ad_fees": 20.0,
"post_ad_contribution": -17.6,
"roas": 3.0,
"break_even_ad_fees": 2.4,
"profitability_status": "loss_making_review"
}
],
"publish_status": "draft_needs_review",
"safety": "Arithmetic on seller-supplied attribution and costs only. Attributed sales do not prove incrementality; no bid, budget, campaign, target, or listing is changed."
}
This sample uses synthetic facts. Your output is generated only from the facts you submit.