What you receive
- Maximum effective bid from each supplied base bid and placement adjustment
- Aggregate average-CPC difference checked against a seller amount tolerance
- Campaign and account placement-spend shares with concentration flags
- ROAS beside optional estimated contribution after ad spend
- Coverage-aware queue led by negative contribution plus high spend share
Who it is for
Amazon Sponsored Products sellers, agencies, and agents reviewing aggregate top-of-search, rest-of-search, and product-page performance before a human verifies source settings and decides whether to change a campaign.
Delivery: usually a structured result, workbook, or ZIP depending on the tool.
How it stays safe
Friday performs arithmetic only on the seller-supplied aggregate Sponsored Products placement rows, campaign aliases, bid settings, tolerances, and optional estimated economics you supply. It reads no Amazon Ads account, campaign, shopper, query, or order data. Maximum effective bid, average CPC, spend share, ROAS, and contribution figures are source-review arithmetic—not proof of a campaign, bidding, attribution, or billing error and not a forecast. Friday does not publish listings, recommend or place a bid, spend money, or change a campaign, budget, listing, price, or account.
Synthetic sample
See the deliverable structure before buying
{
"total_spend": 304.0,
"total_attributed_sales": 900.0,
"overall_average_cpc": 1.1692,
"overall_roas": 2.96,
"economics_spend_coverage_percent": 94.08,
"estimated_contribution_after_ad_spend_on_covered_rows": 94.0,
"negative_high_spend_share_count": 1,
"cpc_above_effective_bid_count": 2,
"negative_contribution_count": 2,
"high_spend_share_count": 2,
"review_queue_preview": [
{
"priority_rank": 1,
"campaign_reference": "SP-NW-HOME",
"placement": "TOP_OF_SEARCH",
"status": "review_negative_high_spend_share",
"maximum_effective_bid": 1.6,
"average_cpc": 1.8,
"campaign_spend_share_percent": 72.0,
"estimated_contribution_after_ad_spend": -20.0
},
{
"priority_rank": 2,
"campaign_reference": "SP-NW-OFFICE",
"placement": "TOP_OF_SEARCH",
"status": "review_cpc_above_effective_bid",
"maximum_effective_bid": 1.5,
"average_cpc": 1.8,
"campaign_spend_share_percent": 33.33,
"estimated_contribution_after_ad_spend": null
}
],
"publish_status": "draft_needs_review",
"safety": "Arithmetic on seller-supplied aggregate placement metrics, bid settings, and optional estimated economics only. Flags prove no campaign or billing error; no bid, budget, campaign, listing, or account is changed."
}
This sample uses synthetic facts. Your output is generated only from the facts you submit.